Delectable Mrs. Abolade Daniel Markson is the Chief Executive Officer of Jacob’s Unisex Salon and Spa, Lekki, Lagos. She’s many things rolled into one, and she has carved a niche in all. The hair specialist and entrepreneur, in this interview with First News, speaks on the reopening of the salon and spa, the innovative additions to the salon’s services, her own idea of fashion and sundry issues. Olayemi Wonder and Wole Ajetunmobi bring you excerpts:
As the CEO of Jacob’s Unisex Salon and Spa, tell us briefly about yourself?
I’m Mrs. Abolade Daniel Markson, a mother, a wife and an entrepreneur.
How have you been able to strike a balance between being a mother, a wife and an entrepreneur?
It’s not been easy trying to juggle between being a mother, wife and entrepreneur, but God has been faithful.
How did you come about the idea and the name Jacob’s Unisex Salon and Spa?
The name has no connection with my kids or my husband, but it came into existence based on a TV show in which people come into a barbershop, have their haircut and create a friendly atmosphere for people to relate like long time pals. We have the plan to make it like a reality show kind of salon, but we’re going to focus on getting people’s hair done for now.
We understand the salon is reopening on Saturday. What triggered the rebranding of the salon?
The saloon started September last year, and the former location where this saloon was didn’t attract enough clients; that’s why we decided to relocate and in the course of relocating, we decided to rebrand and make it people’s first choice when talking about salons in Lagos.
What was your mission from the outset?
Giving people satisfaction is the core assignment; making our clients feel fulfilled and leaving with a smile.
What new things should your clients expect from you with Jacob’s reopening?
Our clients should expect top-notch services, which means when they come in they’re leaving with a smile. And a new development has been incorporated, talking about parents coming to the salon with their kids. A kiddies’ section has been created with lots of games and interesting TV programmes for them to watch in a relaxed atmosphere.
Certainly, you must have put in place some measures to guarantee customer safety amid this COVID-19 pandemic. Could you tell us some of these measures?
A lot has been considered in the course of this reopening. We have hand sanitisers and hand washing basins with soap have been provided in strategic places such as the entrance to the salon and also along the staircase. However, the use of face masks by our customers will not be overlooked. Our workers also will adhere strictly to all these measures.
What kind of relationship do you hope to build with your clients?
We look forward to building a long lasting relationship with our customers. We’re compiling and documenting their mobile numbers for follow-ups and to also keep them abreast of our promotions and discount offers in order to create a long lasting impression.
There’s no doubt that some clients will sometimes get dissatisfied with your services, no how perfectly you do it. How do you hope to handle such customers to retain their confidence in your expertise?
I’m sure we understand human beings can be difficult. So, if a customer is not satisfied with a stylist touch, we would make such customer understand there is room for adjustment and change. But there’s nothing to worry about. Jacob’s salon has got professionals to get the job done.
What’s your idea of fashion? What does fashion mean to you?
Fashion means statement, uniqueness, sophistication. It doesn’t necessary mean you should look expensive. You can look simple and fashionable.
Is there any correlation between fashion and hair styling?
Yes, bring it down to when your hair is well styled and people ask questions. That shows something. Fashion, to me, is when your hair complements your total outlook. Just like fashion, your hairstyle defines you, reflects your personality.
As a professional, why do you think hair styling is important?
Hair styling gives people interpretation about you. For example, when I meet someone for the very first time, I begin my survey from the head. What I see passes a message whether this person is neat or dirty.